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SYSTEMBOLAGETS
ALCOHOL-FREE BEERS 2015

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SWEDISH BEER NEWS

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Swedens alcohol (only) outlet Systembolaget had a lovely event at Matholmen, Slupskjulstorget on Skeppsholmen today presenting their alcohol-free selection for 2015 with a strong focus on the beers presented by the impressive Nadja Karlsson. With two new additions they now offer 12 alcohol-free beers with the new Clausthaler Zwickl 500ml being my favourite of the day. The selection of alcohol-free wines and organic fruit drinks on offer had some lovely surprises and really fresh and crisp tastes. To combine these new beverages Nadja high-lighted the importance of combining the beers with some good quality food, and what not better than some of the best Street Food Trucks around, it is so 2015! So Frick & Hagberg, Bun Bun och El Taco Truck were all parked up supplying some great tastes to the beers. We can say we were not disappointed and were there to the very end.

 

PETE´S TOP 3 ALCOHOL-FREE BEERS OF THE DAY

Clausthaler Zwickl alkoholfrei copy

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Clausthaler Zwickl 500ml reminds you of the popular Kellerbier, and is brewed in a brewery that only brews non alcoholic beers. With the quality and craft work behind it, they sure know what they are doing, delivering a crisp beer full of taste. Released 1st of September at Systembolaget.  Systembolaget are very happy to have this back on their own shelves as it only was the big food shops offering Clausthaler beers before.

The interest in non-alcoholic drinks continues to rise

Alcohol-free beverages is the category that increased the most at Systembolaget both in percentage and in the number of liters sold. During the first half of this year, Systembolaget sales of alcohol-free increased by 13 percent. Beer is the beverage that increased the most in the alcohol-free section with the interest in non-alcoholic beverages remaining very strong. In 2014 Systembolaget increased their sales of alcohol-free beverages by 14 percent while also selling 2.7 million liters of alcoholic beverages last year. – Through our alcohol-free product range, we want to contribute to more informed choices and offer drinks with adult tastes, says Martha Kuylenstierna, Category Manager at Systembolaget.

The continued strong health trend in society in combination with the supply constantly getting better are some reasons why alcohol-free is becoming more popular. – It has also become a natural part at parties or dinners to as the host offering alcoholic beverages to match the food, says Martha Kuylenstierna.

Alcoholic beer increased by 30 percent in 2014 – the largest increase in the alcoholic category. On September 1, Systembolaget launch four new products – including two beers; Clausthaler Zwickl 500ml + Paulaner Hefe Wessbier 500ml. – There is much innovation in the alcohol-free – not least when it comes to beer, where new technology is made that the quality has been increased even more, says Martha Kuylenstierna.


Systembolagets Alcohol-free sortiment September 2015

Article nr

Name

199501

Les Pres Biologique Blanc Mousseux

Lanched 1 sept-15

199101

Two Rivers

Lanched 1 sept-15

197612

Clausthaler Zwickl

Lanched 1 sept-15

199301

Paulaner Hefe Wessbier

Lanched 1 sept-15

192601

Chapel Hill Sparkl Collection Doux

193201

Arc-en-Ciel Rosé Brut

197901

Richard Juhlin Blanc de Blancs Non-Alcoholic

193801

Kiviks Musteri Fläderblomsvin Mousserande

197101

P.Lex Pure

191601

Amé RaspberryBlackberry Rosé

194501

Billabong Sparkling Brut

195901

God Dryck No1 Goda Bubblor

193204

Arc-en-Ciel Rosé Brut

193404

Freixenet Legero

199001

Jus de Pommes Artisanal Pétillant

196403

Saxhyttegubbens Blåbär

192502

Nigrum

192301

Roomi Svarta vinbär – Aronia

186303

Äppelmust Ingrid Marie

197502

Blue Ganjal

190404

Golden Ganjal

193101

Periquita Rosé Alcohol Free

190701

Jacob’s Creek UnVined Rosé

194401

Chill Out Zero Rosé

195301

Natureo Free Syrah CS Rosé

192901

Rawson’s Retreat CS

199401

Jacob’s Creek UnVined Shiraz

194001

Natureo Free Syrah

193501

Jacob’s Creek UnVined Riesling

191201

Natureo Free Muscat

191101

Rawson’s Retreat Semillon Chardonnay

191202

Natureo Free Muscat

190101

Loxton Semillon Chardonnay

198502

Carlsberg Non-Alcoholic

195202

Mariestads Alkoholfri

1199403

Mikkeller Drink’in The Sun

193002

Staropramen Non-Alcoholic

194703

Nanny State

195403

Eriksberg Hovmästarlager

190002

Störtebeker 1402

192201

Weihenstephaner Hefeweiss

195002

Three Hearts Green Eko Lager

190312

Estrella Damm Non-Alcoholic

190201

Ramlösa

196303

Fentimans Ginger Beer

192003

Xide Non Alco Lemon Dragonfruit

194203

Rabarbernektar

199901

Sanbitter Röd

194101

Crodino

199704

Shatler’s Virgin Mojito

195704

Shatler’s Virgin Colada

198803

Briska Rosé

193903

Somersby Apple Cider

196202

Briska Päron

194901

Peach Pearl

198902

Stowford Press

191801

Mousserande Jordgubbsdryck


 

By Peter A Eldon

2015-08-25